Help 2.0: Understanding The Role Technical Support Content Plays In Developing Meaningful Customer Experiences
When we started our well-intentioned move from providing users with paper-based documentation to providing them with electronic access to technical support content, we used the web as just another channel: Help 1.0. We populated websites with digital copies of printed documentation-downloadable, keyword-searchable PDF files. And, we repurposed content from printed manuals, pushing it to other digital formats (e.g., online help, CD, DVD). While these were all steps in the right direction, and at the time, the best methods…