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Technical Writing / Tools

And the Adventure Continues – Gitbook

Did I mention that I love working with startups and I love working with new tools? Well, let's see how Gitbook holds up. Back in November, I started working with a small client. Their tool of choice (literally) was readme.io. Despite limitations, I was able to deliver a very nice "mature" looking help file as requested. Now, some months later, they're back with a new interface and a new documentation tool. Gitbook. Gitbook Once again, I was handed…

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May 23, 2021
Blogging / Technical Writing

Being Aligned

Alignment: it's critical to be aligned in so many ways. Aligned has many levels of complexity and its exact definition may change from company to company. But an overall definition of alignment might simply mean that everyone knows what they are doing, has access to the information they need to accomplish their tasks, and is synchronized with those to whom they must deliver or from whom they need information. Recently, I was reminded of the importance of being…

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February 7, 2021
Help Authoring / Products / Technical Writing / Tools

Readme.io Ouch

In November, I began an adventure with a new tool, readme.io. At least, new for me. I like to think all tools add something to your portfolio of skills. I enjoy learning new tools. Mostly, I like to find the unique benefit. So when I was hired by a small startup with only 14 people, I was eager to discuss what they wanted me to deliver and what tool I would use. The company was in stealth mode.…

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November 25, 2020
Marketing Writing / Social Media

Social Media 101: Are you shouting in an empty room?

The core of all social media activity is not what you say, but to whom you are saying it. If you have the most persuasive argument, the most sellable product, and even the largest sales budget known to mankind, it means nothing if you haven't built the network of people ready to listen to the argument, learn about the product, see those fancy ads you spent a fortune on designing. Social media is dynamic. It's exciting. It's reaching…

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March 14, 2017