Israel’s Hi-tech – Building Tomorrow

For a variety of reasons (we moved offices – now located at Rechov Yaffo 97 – Klal Building in the center of Jerusalem; some medical issues; a lot of personal stuff, even some national), we’ve been offline in terms of the blog for a while. A baby later for one, new grandchild for another, an operation for another, three successful projects in a ridiculously short period of time for yet another writer, and finally a month of holidays, etc…and finally, we’re back with an amazing video.

This video is 11 minutes long – but worth every second. Over the almost 20 years we’ve been in business, we’ve had the honor of working with some amazing companies – from large multinational corporations, to small startups with a lot of dreams and a simple product. Every once in a while we come across a video that truly shows the amazing hi-tech culture in which we have grown as a company.

Last week we got a call from a new client – they wanted us to help them launch their website and write the user manual for their new online service. During the conversation, we explained that one of the things we do is work automatically is become the company’s first “outside” user.

We notice the little inconsistencies in the interface…not only in the text, but in functionality. It is that extra that is part of the Israeli hi-tech industry – the need, the desire to push the boundaries of what today’s products can do, to reach the potential for tomorrow. We hope you enjoy this video as much as we did…

 

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